Watch this fireside chat with Betsy Rohtbart, VP Global Web & Ecommerce at Vonage. In this interactive forum, you’ll learn what really makes a digital transformation effective and how to introduce those principles to your own organization.
You’ll learn:
> What a real digital transformation looks like and why it’s more than just a buzzword
> Actionable steps to transform your marketing strategy based on real-life case studies
> How to keep meeting your KPIs even under new constraints
Featured Guest
Betsy Rohtbart is the VP of Global Web and Ecommerce for Vonage. Her career spans nearly 20 years leading large-scale initiatives including digital transformation, integrated digital program execution and post-merger brand and marcom integration. In her spare time Betsy enjoys bike rides with her sons, tinkering with home automation with her husband and binging Netflix.