It’s no secret, COVID-19 has created an insatiable desire for news. But networks that have adapted to the changing ways we consume content are seeing explosive growth well beyond the coronavirus bump.
In this webinar, you’ll get exclusive insights from Shawna Thomas, Content Development Executive at Quibi, and James Williams, Executive Director of Digital Strategy at PBS NewsHour. You’ll learn:
> How to transition content to short form premium
> Niche approaches to streaming for tangible audience growth
> What to look for in talent to build community
SHAWNA THOMAS is a Content Development Executive at Quibi, and a political contributor to NBC News and MSNBC. Shawna opened VICE News’ DC Bureau, where she served as Bureau Chief for three years, and served as the senior producer and senior digital editor for NBC’s Meet the Press. Her work has garnered four Emmy wins, a Peabody, a Gracie Award, and two Scripps Howard Awards.
JAMES WILLIAMS is the Executive Director of Digital Strategy at PBS NewsHour. Before joining PBS, James served as the VP of Digital Video at National Geographic, and the Senior Development Producer for Discovery Digital. James’s work in digital video storytelling has made him a Pulitzer finalist, an Emmy winner, and a 13-time Webby winner.